Comparing AppsOnAir Push Notifications vs Customer.io

Compare pricing, audience targeting, multilingual notifications, and delivery visibility to see how AppsOnAir Push and Customer.io fit your mobile app’s needs.

1Create message

2Route

3Deliver

Your update is ready

Target audience18,420 users

AppsOnAir Push NotificationsSecure routing

iOSApple APNsDelivered

AndroidFirebaseDelivered

Sent18,420

Delivered17,992

Rate97.7%

AppsOnAir Push Notifications or Customer.io?

It depends on your messaging needs. AppsOnAir Push Notifications brings targeted, multilingual push notifications into your mobile app workflow, with a free plan for up to 2,000 MAU and paid plans starting at $9/month. Customer.io is a broader customer engagement platform that combines mobile push with email, in-app messaging, and cross-channel automation.

Why Teams Consider a Customer.io Alternative

Customer.io supports mobile push as part of a broader customer engagement platform. But if push notifications are your primary requirement, there are three reasons to explore a more mobile-focused option.

Verified starting pricesMonthly

AppsOnAir

Customer.io

$100

AppsOnAir Push NotificationsUp to 10,000 MAU

Customer.io Essentials5,000 profiles

Two billing modelsDifferent units

AppsOnAir Push NotificationsMAU based

Tracks monthly active app users.

Customer.ioProfile based

Charges by profiles in the platform.

Comparison noteThe units are not directly equivalent.

Best next stepCompare against your own audience.

One mobile release workflowConnected tools

DistributeShare builds

PushReach users

UpdateShip OTA

ManageControl versions

RoutingDeep links connect the notification to the app.

StatusEvery stage stays visible to the mobile team.

Two Platforms, Different Approaches to Mobile Push

AppsOnAir Push Notifications focuses on iOS and Android notifications within your mobile app workflow. Customer.io combines push with broader customer engagement and cross-channel automation.

Capability

AppsOnAir

Customer.io

Primary focus

Mobile push

Cross-channel engagement

Mobile platforms

iOS and Android

Mobile push included

Audience targeting

Custom tags and segmentation

Profile-based audiences

Multilingual notifications

Multiple versions in one notification

Part of broader campaign workflows

Credentials

Your Apple APNs and Firebase credentials

Configured within the platform

Mobile workflow

Distribution, OTA updates, deep linking, version management

Email, in-app messaging, and cross-channel automation

Why Choose AppsOnAir Push Notifications?

Reach your iOS and Android users with targeted notifications, flexible pricing, and the tools your mobile team needs, all within AppsOnAir.

Start Free. Scale Affordably.

Get started with up to 2,000 MAU free. Paid plans start at $9/month for up to 10,000 MAU.

Monthly active usersCurrent usage

This month1,620 MAU

81%

02,000 MAU free limit

CurrentFree$0Up to 2,000 MAU

Paid$9Up to 10,000 MAU

Start freeScale when usage grows10K MAU

Target the Right Audience

Use custom tags and segmentation to send relevant notifications to different groups of app users.

Audience builder4 active rules

CountryUnited States

AND

PlanPro

AND

Last activeWithin 7 days

AND

PlatformiOS or Android

8,421matched

iOS4,308

Android4,113

Keep Control of Your Push Credentials

Send notifications using your own Apple APNs and Firebase credentials.

Credential vaultSecure

Apple APNs keySigning key connected

Verified

Firebase service accountProject access connected

Verified

Your credentials stay under your controlUsed only to route your push delivery

Send in Multiple Languages

Add multiple language versions to one notification, and AppsOnAir delivers the relevant version to each user.

How Does AppsOnAir Push Notifications Pricing Compare to Customer.io?

Start sending mobile push notifications for free with AppsOnAir, or explore Customer.io's broader customer engagement plans. Compare their starting prices and billing models below.

Compare atDrag to change your audience size

10,000 MAU

AppsOnAir PushPaid plan

$9/ month

Paid plan, up to 10,000 MAU

Customer.io

$100/ month

Essentials starts at 5,000 profiles

AppsOnAir

Customer.io

$100 start

Different billing units. AppsOnAir uses monthly active users. Customer.io uses profiles. The comparison shows verified starting prices, not an estimated like-for-like bill.

Push Notifications Are Just One Part of Your Mobile Workflow

AppsOnAir brings push notifications together with the tools your team uses to distribute, update, and manage mobile apps.

App distribution

Share mobile builds with the people who need them.

OTA updates

Keep app experiences current through your release workflow.

Deep linking

Connect notification taps to relevant in-app destinations.

Version management

Coordinate the versions your mobile users receive.

Which Push Notification Platform Fits Your Needs?

Your choice depends on whether you need mobile push notifications or a broader platform for communicating with customers across multiple channels.

Choose AppsOnAir Push Notifications if...

Mobile push is your primary requirement.

You want MAU-based pricing and a free starting point.

You need targeted, multilingual iOS and Android notifications.

You want push alongside your mobile app workflow.

Consider Customer.io if…

You need a broader customer engagement platform.

You want email, in-app messaging, and push together.

Cross-channel automation is central to your messaging strategy.

Profile-based billing fits how your team works.

Push workspace readyLive

Welcome campaignAudience segment connected

98.7%

AudienceAppsOnAir Push NotificationsiOS + Android

2,000Free MAU$9Pro starts24/7Delivery view

Comparing AppsOnAir Push Notifications vs Customer.io

AppsOnAir Push Notifications or Customer.io?

Why Teams Consider a Customer.io Alternative